Estimate ID
[EST-001]
Project
Objective01
[The opportunity in one line — what we're solving and the outcome this engagement produces.]
[A sentence or two of context. Keep it short — the estimate sells the figure, not the full pitch.]
Scope & Deliverables02
Ranges are an estimate and may vary based on process, draft count, and revisions. We will request approval for any major cost variation (±20%).
Initial Scope
[$X–$Y][Scope name]
- [Deliverable]
- [Deliverable]
- [Deliverable]
Optional / Extended
[$X–$Y][Scope name]
- [Deliverable]
- [Deliverable]
Estimated Timeline03
Estimate based on currently known information; refined during/after discovery. Client approval within 3 business days of each delivery holds the timeline.
| Phase | Focus | Window |
|---|---|---|
| [Week 1] | [Discovery & definitions] | [dates] |
| [Week 2] | [Development] | [dates] |
| [Week 3] | [Delivery] | [dates] |
Estimate
Cost Estimate04
Total Cost Estimate[$X–$Y USD]
Start Retainer (to begin)[$Z USD] (non-refundable)
Estimated Duration[N Weeks]
Service areas (incl. but not limited to)[Strategy · Design · Build]
Rate Basis
- Senior-level services — [$100–$150]/hour
- Specialist services — [$75–$120]/hour
- General & production services — [$50–$100]/hour
Pre-design references, upfront strategy, and prompt approvals reduce cost. Work is billed against the retainer balance as services are approved.
Next Steps05
This is a budgetary estimate for planning purposes — not a binding quote or contract. Scope, figures, and timeline are refined during discovery. When you're ready to proceed, we'll issue a full Proposal & Agreement with finalized scope, payment schedule, and terms for signature.
Valid for the period noted on the cover. Estimates older than that window may be re-scoped to reflect current rates and availability.
Turn this into a proposal →